Friday, September 27, 2013

Makeup tested on animals

Q. I see you recommend Urban Decay a lot. Did you know that they are owned by a company, L'Oreal, that tests on animals? Why do you buy it?

A. Even though Urban Decay is owned by L'Oreal, they run as they did before they were purchased by L'Oreal. Urban Decay remains cruelty free and has signed a No Animal Testing Statement. This is true of many other brands as well including OPI. It is now owned by Coty yet remains cruelty free. We, the consumers, need to support these brands and let the parent companies know that we will only buy their brands that are not tested on animals.

We, the consumers, have an enormous amount of power that we don't use. If we all refuse to buy products tested on animals, it will have to stop. There is no US law that says cosmetic and personal care products have to be tested on animals. These big companies need us to buy their products. You have to let them know.

Check your brands at the Caring Consumer.

Send an email to the big companies, such as L'Oreal, and let them know you are only buying their brands that are not tested on animals. Here is a link to L'Oreal's brand page. Scroll to the bottom of the page and you will see a contact us. It is very easy to send off a quick email and the company will respond to you.

Let your voice be heard!

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